Angled End thoroughly enjoyed working with Rabbi Susan Mitrani-Knapp, a.k.a. Rav Shoshana, on a WordPress-based website promoting her spiritual services in the NYC area. Check it out here »

Quality of presentation doesn’t stop with your website

You’ve probably heard this by now, but social media is kind of a big deal. Any business worth talking about is expected to have a “Like” button set up for you to click, and a team of social content gurus to go forth and promote their brand. And with so many businesses jumping on the bandwagon, it’s easy to forget that a lot of them aren’t quite sure what they’re doing. Read the rest of this entry »

It is a well-known statistic that on average it becomes five times more expensive to acquire a new customer than to earn repeat business from an existing one. For small businesses struggling to maintain margins in an already tough economy, thinking outside the box on how to leverage their existing customer base is not only key to staying afloat but can significantly boost profits without the need to burn out on cold-calling, or expend scare resources on new sales staff.

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Angled End glammed up the logo and created a slick design for the new ShoeGistics e-commerce site, offering awesome sports apparel at competitive prices. Check it out »

AEI worked with the founders of Authentic World to lend a powerful and elegant feel to their web presence, as well as a striking redesign of their logo. They couldn’t be more pleased with the results. Check it out »

It’s 8.45am. You have your extra-caf latte sitting beside the computer, and you are staring at your headset with a mixture of anticipation, competitiveness, and dread. It’s another long day of selling ahead, and while your numbers are by no means shabby, you are not exactly hitting it out of the park either. You really want to be the first one in the team to exceed this month’s goal, and snag the cash prize or reward offered by management, not to mention bragging rights for the whole of next month. But what can you be doing differently? The leads you are being supplied by marketing are not likely to increase tremendously in volume or quality, and there’s only so many calling hours in a day when you are likely to reach a prospect at their desk or personal line. As an experienced sales rep, I have found the following 3 tips have helped me get to and above quota, and I hope they work for you too!

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The basics to making your website mobile-friendly

Not sure if you’ve noticed this, but people are surfing the good ol’ fashioned web with some decidedly not old-fashioned devices these days. I’m talking about mobile devices, of course – smart phones and tablet computers. And in case you haven’t heard the news, there will actually be more of those devices than standard computers surfing the web by the year’s end. If you’ve seen how the web looks and functions on any of these devices, you know that things work a little bit differently there. So what does this mean for your website? What can you do to make your site more mobile-friendly? Well, let’s start with a little break-down on how web browsing works…

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A simple walk-through of how an Angled End piece comes to life

It’s always easier to begin any business venture if you know the process beforehand. This article describes how a typical design project works from start to finish:

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We’re happy to announce the unveiling of the new website for GridMaven, an energy utility solution by SKTA Americas. The GridMaven site was built on a WordPress foundation and features a home page slideshow, in-line video and several other custom modifications. Thanks to the terrific SKTA team for helping us craft a beautiful online presence!

A couple of weeks ago we looked at 3 smoking hot marketing trends that you may want to be fully-prepped on before year-end so you can come catupulting into the New Year over-achieving all of your targets, being seen as the marketing rockstar that you are by working marketing magic on a limited budget. Not to mention becoming the darling of the sales team, who have a steadily increasing stream of steadily increasing quality leads. Here then are the final two hot marketing trends to watch for: Read the rest of this entry »